Marketing Strategy

How To Engage More Customers With A Chatbot?

engage with chatbot

Chatbots can’t possibly be human. They can, however, think and reply to questions in the same way that humans do. This is happening with text, which is gradually overtaking voice as the most popular mode of communication. Machines can now understand and reply to queries in the same way that humans do, thanks to breakthroughs …

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10 Mistakes to Avoid Before Launching Your Digital Product Online [Infographic]

mistakes to avoid before launching your online product.

  You’ve done it! Source: Giphy You developed an outstanding digital product that checks all the boxes. Meets unfilled customer needs? Check! Undergone necessary product testing? Check! Optimized for online performance? Check! Is it ready to be launched today? Let’s double-check. Source: Giphy We know what you’re thinking. Now that your product is ready, the …

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Top 10 Techniques To Get 50,000 Downloads for Your App

Top 10 Techniques To Get 50,000 Downloads for Your App

Mobile apps are a large and growing industry. A report by Statista estimates that mobile apps will generate more than 935 billion U.S. dollars by 2023.  With a shift toward personalization for the customer journey, app developers have their work cut out for them if they want to stand out.  The article, Top 5 Mobile …

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How Can Businesses Evolve Their Marketing Strategy Amid The COVID-19 Crisis?

digital marketing strategy covid 19

We are living in history right now. The COVID-19 pandemic has left no industry untouched and we can expect it to change everything from the way people shop to how they socialize with each other.  As governments around the world encourage people to stay home a new kind of normal is being embraced. This may …

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How to Create a Highly Effective Go to Market Strategy [Infographics]

Each business is unique. Your customer’s expectations are unique. Culture, demography, interests, & behavior builds up your audience. Building a Go-To-Market strategy early on lets you thrive & compete in the market. The strategy covers the WHY’s and HOW’s around transporting your product to a specific platform. The platform is your ultimate station, where all …

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